NKCL Bio Group is launching Paroiro Immune Bread, made with their microbiome
technology. Paroiro NK Immune Bread is a premium healthy bread that contains
lactic acid bacillus that helps improve intestinal functions and immunity.
“Paroiro” was named after the ideal ratio of beneficial and harmful intestinal
bacteria, 85:15. The first store to release the bread will be the Paroiro NK
Immune Bakery Cafe, located in Bansong-dong, Dongtan, and 660m2 in area.
NKCL Bio Group
will use this cafe as their way into the bakery business.
The obstacle
to preventing bread from being digested is gluten. Undigested gluten attacks
and damages the villar cells in the small intestine, causing inflammation. 70%
of the immunity cells that determine bodily immunity is located in the
intestine. Weakening of the small intestine prevents the creation and
activation of immunity cells to cause weaker immunity. Nutrition absorption is
obstructed to cause malnutrition, anemia, and even osteoporosis.
Paroiro NK
Immune Bread of NKCL Bio Group contains lactobacillus that facilitates
digestion, absorption, and disassembly, and 50 types of complex beneficial
flora, including 20 complex beneficial bacteria. This calibrates the intestinal
balance to 85% beneficial bacteria and 15% harmful bacteria, helping to improve
intestinal function and immunity. In particular, the flora included in the
bread was extracted from domestic native microorganisms, suitable for Koreans’
bodily constitution.
NKCL Bio
Group will open its first NK Immune Bakery Cafe in late May, located in
Bansong-dong, Dongtan. The Paroiro NK Immune Bread will be showcased there for
the first time. The cafe will be located at the heart of the cafe street in
Dongtan’s new city 1. It will be a two-story building with great access, 660m2
in area.
On the first
floor will be the NK Immune Bread Lab, doing R&D on bakery menu with
microbiome flora. In particular, in line with the pandemic era, the cafe
will focus on non-contact services with vending machines for coffee and
desserts, and slushy freezer using a supercooler. The second floor will house
the bakery cafe and a promotional zone.
Starting with the Dongtan branch, the Paroiro NK
Immune Bread will also launch a delivery service for frozen dough for home
baking. The COVID-19 pandemic led to a rise in the demand for DIY products, and
to the growth of home baking market.
According to Nielson Korea, the market for
frozen bakery has been showing an annual growth rate of about 50%, estimated to
be 17.1 billion won in 2018, 27 billion in 2019, and 40 billion in 2020.
Paroiro NK Immune Bread plans to deliver frozen dough developed with unique
technology so that consumers can enjoy quality immunity bread at home.
In the meantime, NKCL Bio Group established the
NKCL Microbiome Lab on January 21, in cooperation with the research team led by
Professor Yoon Bok-geun. It plans to launch various microbiome products,
including NK Immune Biome Balance, NK Immune Biome Gluten Cut, Master Cook, and
others for balanced intestinal microorganisms.